Toby Bottorf

Toby Bottorf leads the Client Engagement team at EPAM Continuum. He previously spent nine years leading project teams to design solutions for complex human and technical systems. His service design work builds on a career in graphic design, and interface and interaction design. Toby’s passion is understanding where people find connection in their everyday interactions with products, services, and complex systems. He takes a systematic, consilient approach to identifying the right ideas and their emotional and functional criteria for success. He wants to build new systems that in addition to being very smart, also have great emotional intelligence, or at least good manners. Most new technology is plenty smart but very rude. Toby holds a Master’s degree in communications design from the Institute of Design at IIT and a B.A. in art from Yale University. He is a frequent writer, guest lecturer, conference speaker, competition judge, and critic.