Loren C. Steffy is the author of five nonfiction books and a writer- at-large for Texas Monthly. He’s also an executive producer for Rational Middle Media and a managing director for 30 Point Strategies, where he heads the 30 Point Press publishing imprint. He had been a business journalist for more than 30 years at publications such as Bloomberg News, the Houston Chronicle and Forbes.com. His award-winning writing has been published in newspapers and other publications worldwide. He lives in Wimberley with his wife, three dogs and an ungrateful cat.
