Jake Hirshman currently works at the PGA Tour in tournament business and sponsor relations for the Korn Ferry Tour. Previously he worked for Learfield-IMG College, MLB, the Rose Bowl, the Ontario Reign, and the Inland Empire 66ers. In addition to hosting the Life in the Front Office podcast, he is coauthor of the forthcoming book LOL, Loss of Logo. Hirshman is a cofounder and partner of Competitive Advantage Consulting and Sports Business Case Reviews. Additionally, he is an adjunct professor at the University of Florida and Seattle University.
Andy Dolich has spent over fifty years in the professional sports industry and held executive positions with the NFL, NBA, NHL, and MLB. Together with Jake Hirshman, Dolich cohosts the Life in the Front Office podcast and coauthored LOL, Loss of Logo: What’s Your Next Move? He is an Ultimate Sports Guide columnist, the CEO of Fan Controlled Football (FCF), the president of Dolich Consulting, and a Stanford Continuing Studies instructor.
Heather Lawrence is the author of Event Management Blueprint: Creating and Managing Successful Sports Events and has twenty years of sport business experience. After more than fifteen years in academia at Ohio University, in 2021 she became the director of sport operations at CrossFit, LLC. Prior to her academic career, Lawrence was an intercollegiate athletics administrator at Southeastern Louisiana University and the University of Florida.